السبت، 26 فبراير 2011

Using Yellow:
Although it can work as the primary color, yellow often works best as a companion to other colors.
·         Use bright yellow to create excitement when red or orange may be too strong or too dark.
·         Yellow can be perky.
·         Use yellow to suggest freshness and citrus fruitiness.
·         Golden yellows can stand in for gold.
Using Yellow with Other Colors:
·         Use yellow to perk up a more subdued cool palette of blues and grays.
·         Use lemon yellow with orange to carry out a healthy, summery, citrus theme.
·         Very pale yellows can work as neutrals alongside darker or richer colors.
·         Yellow and blue are a high contrast, eye-popping combination.
·         Mix yellow with neutral gray and a dash of black for a high-tech look.
·         Try a hot, exciting mix of red and yellow.
·         For an earthy palette, especially for fall, mix yellow, olive green, and brown.
·         While yellows and bright or light greens can be part of a natural, fruity color palette, be careful not to use colors too close in value or they will appear washed out.

Color Yellow Meaning
The shade of yellow determines the meaning. Pure, bright and sunny yellow is the easiest color to see. People who are blind to other colors can usually see yellow. Yellow is full of creative and intellectual energy. Always use yellow note pads.
Yellow symbolizes wisdom. Yellow means joy and happiness. People of high intellect favor yellow. Yellow daffodils are a symbol of unrequited love. Sunday's color is yellow-gold.
Yellow Energy
Like the energy of a bright sunny day, yellow brings clarity and awareness. The shade of yellow determines its effect: Yellow-green can mean deceit, and creates a disoriented feeling. Orange-yellow imparts a sense of establishment. Clean light yellow clears the mind, making it active and alert.
Put some yellow in your life when you want:
Ø  clarity for decision-making
Ø  relief from 'burnout', panic, nervousness, exhaustion
Ø  sharper memory and concentration skills
Ø  protection from lethargy and depression during dull weather

الأربعاء، 23 فبراير 2011

Hope and Happiness, the Nature and Culture of Yellow

Yellow is sunshine. It is a warm color that, like red, has conflicting symbolism. On the one hand it denotes happiness and joy but on the other hand yellow is the color of cowardice and deceit.
Yellow is one of the warm colors. Because of the high visibility of bright yellow, it is often used for hazard signs and some emergency vehicles. Yellow is cheerful.
For years yellow ribbons were worn as a sign of hope as women waited from their men to come marching home from war. Today, they are still used to welcome home loved ones. Its use for hazard signs creates an association between yellow and danger, although not quite as dangerous as red.
If someone is yellow it means they are a coward so yellow can have a negative meaning in some cultures.
Yellow is for mourning in Egypt and actors of the Middle Ages wore yellow to signify the dead. Yet yellow has also represented courage (Japan), merchants (India), and peace.